Flat plans, priced per order. Nothing metered by your traffic.

A tracked conversion is an order, subscription, lead or signup that RoasProof delivers server-side to your ad platforms. Page views, product views, add-to-carts and checkout starts are unmetered: we capture them and use them for attribution, but they never count against your plan. Neither does capturing clicks, sessions or visitor identities. One order sent to Meta, Google and TikTok counts once, not three times.

We keep delivering. Cutting off conversion delivery mid-month is the worst thing a tracking tool can do to your campaigns, so past your cap each extra conversion is simply billed as overage on your next invoice: €0.15 on Starter, €0.07 on Growth, €0.04 on Scale. The dashboard shows exactly how far over you are, and if you run over month after month, the next tier up is usually cheaper.

Yes. Upgrades take effect immediately and are prorated for the remainder of your billing period. Downgrades take effect at the start of your next billing cycle, so you never lose capacity you already paid for.

No. Your conversion quota resets at the start of each billing month. If you are consistently far under your limit, downgrading to a smaller plan takes one click.

Yes. Every paid plan starts with a 14-day free trial with full access to that plan's features, and no credit card is required to begin. You only pay once you have seen verified conversions flowing to your platforms.

Yes. Agencies get a workspace per client, each with its own websites, platform connections and signal-quality reporting. If you manage several client accounts, talk to us about consolidated billing and volume pricing on the Enterprise plan.

The pixel stays free, and it stays in place. What you pay for is the share of conversions it never reports. When the platform misses conversions, it optimizes and bids on incomplete data, and you pay for that through higher CPAs. If server-side delivery recovers even a handful of conversions a month, the plan pays for itself; the signal-loss calculator on our homepage lets you estimate your own numbers before spending anything.

Nothing breaks. Your browser pixel keeps running independently, so canceling never interrupts your baseline tracking, and a custom tracking domain is a subdomain you own. Before your account closes you can request a full export of your event history, and we delete personal data in line with our data processing agreement.